Own and scale multi-client paid search and acquisition programs. Develop full-funnel ROAS strategies, manage Google and Meta campaigns, implement server-side tracking and offline conversion imports, optimize lead quality, run creative/ad copy tests using LLMs, and build real-time Looker Studio dashboards to translate performance into business outcomes.

Manage post-onboarding lifecycle for a book of SMB customers; drive retention, customer health, and expansion. Act as trusted advisor, coordinate with product/sales, maintain CS records, identify upsell opportunities, and advocate for customer needs internally.