Lead traditional SEO and generative engine optimization strategy for an enterprise client. Manage technical audits, content and keyword strategy, AI visibility evaluations, performance reporting, major website initiatives, client relationships, and cross-functional delivery. Coach junior team members, oversee workflows and quality assurance, support hiring, and develop scalable GEO and SEO processes, best practices, and thought leadership.

Lead medium- to large-scale Salesforce implementations from planning through handover. Responsibilities include project delivery, task allocation, risk and issue management, documentation, team leadership, technical quality oversight, change management, client communication, reporting, mentoring junior team members, and improving Salesforce implementation processes.

Lead business transformation strategy for global clients, including major pitches, C-suite engagement, strategic narrative development, consulting frameworks, digital product discovery, user journey mapping, case studies, and proprietary intellectual property. Translate market data and technical insights into transformation roadmaps, support product and engineering teams, and help modernize operating models and grow cross-border revenue. Requires strong consulting, AI and technology literacy, product design, storytelling, marketing attribution, and financial impact measurement expertise.