Lead the VIP brand strategy for the LATAM region, setting the tone of voice, positioning, and overall creative direction;
Build impactful and localized brand experiences, from gifting to communications, that reflect user preferences, cultural nuances, and seasonal trends;
Collaborate closely with the VIP Event Manager to craft exclusive, personalized event concepts that surprise and delight VIP users;
Work alongside CRM, design, and social media teams to ensure a cohesive and compelling brand presence across all customer touchpoints;
Propose and execute influencer and ambassador partnerships tailored to key LATAM markets;
Monitor and analyze market trends, competitor activity, and shifting user behavior to inform strategy and refine initiatives;
Deliver post-campaign reports and event recaps with performance metrics, user insights, and future recommendations;
Maintain brand quality and consistency across all activations, from visual assets to gifting execution and user communications;
Coordinate with legal, procurement, finance, and external agencies to ensure smooth and timely project delivery.
Experience in Brand Marketing, Brand Management, or VIP Marketing, preferably within the iGaming or entertainment sectors;
A deep understanding of LATAM markets;
Proven success in developing and launching creative campaigns or VIP-focused brand experiences;
Strong project management and cross-functional collaboration skills;
Comfort working with performance metrics, budgets, and light Excel reporting;
Advanced English proficiency and/or Portuguese fluency.
Strategic thinker with a pulse on branding, customer psychology, and cultural relevance in LATAM;
Creative, resourceful, and confident in pitching and pushing new ideas;
Organized and detail-oriented, able to see projects through from concept to execution;
Proactive and independent, you take ownership and move ideas forward without waiting for direction;
Highly collaborative, you thrive working across departments and geographies;
Comfortable managing KPIs, timelines, and budgets in a fast-paced environment.
Health & Wellness Focus;
Global Medical Coverage;
Growth Opportunities;
Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);
Performance-Driven Rewards;
Dynamic Work Environment.
Apply, and let your growth journey begin.
