Software Engineering Manager – Growth and Adoption

You’ll stay technically engaged—contributing to production systems when needed—while primarily focusing on growing a high-impact team and driving a strong growth engineering culture.

We believe there is a better way to design our cities. To enable this, we are transforming how architects and engineers work through collaborative, outcome-driven design tools. Your work will directly impact how users discover value quickly and succeed in their design workflows.

As Engineering Manager for Growth, you will build and lead a team dedicated to improving user journeys across the Forma ecosystem—from onboarding and activation to long-term engagement.

You will join a cross-functional team, working in a highly experimental, data-driven environment. Together, you will identify opportunities, run experiments, and deliver features that help users realize value faster.

This role combines:

• People leadership — building and growing a strong team

• Technical leadership — guiding architecture and contributing where needed

• Growth mindset — driving experimentation and measurable impact

Build and Lead the Growth Engineering Team

• Hire, onboard, and develop a team of Growth Software Engineers

• Foster a culture of experimentation and continuous learning

• Coach engineers in both technical and product thinking

• Create an environment where engineers feel supported, challenged, and empowered

Drive Growth Through Engineering

• Lead initiatives focused on onboarding, activation, retention, and engagement

• Enable rapid experimentation (A/B testing, feature flags, analytics-driven iteration)

• Partner with Product and Design to identify and prioritize growth opportunities

• Ensure the team delivers measurable impact on key user and business metrics

Strengthen Data-Driven Development

• Promote best practices in experimentation and hypothesis-driven development

• Ensure proper instrumentation, analytics, and feedback loops

• Use data to guide decisions and continuously improve user experiences

Collaborate Across the Organization

• Work closely with other product areas

• Partner with analytics, platform, and infrastructure teams

• Contribute to the broader engineering management group

About the Team

The Growth team works across the Forma product ecosystem, focusing on:

• Personalized onboarding experiences

• User journey optimization

• Feature discovery and activation

• Experimentation and conversion optimization

The team plays a critical role in ensuring users quickly understand and benefit from the product.

What Will Help You Succeed

• Experience leading and growing software engineers in a product-focused environment

• Strong hands-on background building cloud-based systems

• Experience working with data-driven development, experimentation, or growth engineering

• Ability to balance speed and quality in a fast-moving environment

• Strong collaboration and communication skills

• Passion for building products that deliver real user value

You Might Also Bring

• Experience with A/B testing frameworks and analytics platforms

• Background in growth engineering, user acquisition, or retention

• Experience with TypeScript, serverless architectures, or AWS

• Experience in large-scale systems or SaaS platforms

• Interest in AI-powered products or design tools

Why You Might Love This Role

• You enjoy building teams as much as building software

• You’re motivated by impact and measurable outcomes

• You like working in a fast, experimental environment

• You care about helping users succeed quickly

• You want to shape how modern design tools are adopted globally

We believe diverse teams build better products. Even if you don’t check every box, we encourage you to apply — curiosity, empathy, and a growth mindset matter just as much as experience.

Learn More

About Autodesk

Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.

We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.

When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!

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Diversity & Belonging
We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging

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