Lead European social and creator marketing by executing social calendars, managing creator/influencer relationships, producing brand-led content, overseeing junior staff and agencies, coordinating with legal/compliance and regional teams, and tracking performance to optimize campaigns and engagement.
Who We Are
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
About the OpportunityOKX is looking for a social and creator marketer to help bring our brand story to life across Europe — building authentic connections with retail users, crypto natives, and creators. This role executes on brand and social strategy, manages day-to-day content, campaigns, and creator relationships across the growing EU region (particularly).
What You’ll Be Doing - Execute the European social and creator content calendar, adapting global brand direction into resonant posts, campaigns, and partnerships across social media
- Manage a portfolio of creator and influencer relationships (English & Non-English) across Europe, handling outreach, briefing, contracting logistics, and performance tracking
- Support brand and social campaigns across owned channels, helping maintain consistency of tone, visual identity, and message across markets and languages
- Create and coordinate compelling brand-led social content — from evergreen posts to real-time cultural moments — tailored to European audiences
- Manage day-to-day workflow for junior team members or freelancers/agencies, ensuring quality and deadlines are met
- Partner cross-functionally with brand, legal, compliance, and regional marketing teams to keep campaigns on-brand and market-appropriate
- Track and report on social engagement and creator program performance, flagging insights to inform future content
- 5+ years of total experience in brand, social media, or creator marketing, ideally including time in crypto, fintech, or a fast-moving consumer tech category
- Familiarity with the European social and creator landscape, including regional platform nuances across key EU markets
- Familiarity hosting Livestreams and managing onground community events
- Hands-on experience managing creator/influencer relationships, from outreach through reporting or tracking
- Experience growing and managing brand presence across X, TikTok, Instagram, Discord, and LinkedIn
- Working understanding of crypto, the Web3 landscape, and internet culture
- Strong communication skills (written and verbal), comfortable coordinating across teams and stakeholders
- Ability to context-switch and manage multiple concurrent projects with ease
- Emotionally intelligent, with good instincts for brand tone and cultural sensitivity
- Comfortable using performance data to inform content and campaign decisions
- Learner mindset and owner mentality; sees tasks through to completion before moving on
- Strong network and reach with creators
- Photography and video editing skills
- Sense of aesthetics and brand design
- Multilingual fluency across major European languages
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- More that we love to tell you along the process!
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Notice:
All official OKX vacancies are published on this website. While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. If in doubt, please apply directly through our official careers website.
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OKX Dublin, Dublin, IRL Office
Dublin, Dublin, Ireland
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