The Performance Marketing Manager will oversee and optimize paid acquisition campaigns across various channels including Programmatic and Google Ads. They will analyze data to identify growth opportunities and manage budgets for maximum impact while collaborating with multiple teams on campaigns and strategies for attribution and automation.
Company Description
Our pioneering team of marketing experts uses data-driven insights to run efficient performance marketing and improve the customer journey. We operate all acquisition marketing and conversion optimisation activities fully in-house, giving you the best environment for a steep learning curve.
Join our Performance Marketing Team as a Performance Marketing Manager for our B2C and C2B brands and help us disrupt the automotive industry.
Join us and let's conquer the automotive market!
Job Description
- Take ownership and show hands-on responsibility by planning, executing and optimising campaigns in Programmatic or DV360 and Google/Microsoft Search, Youtube, Meta, Taboola, etc.
- Analyse complex sets of data using our in-house developed tools to uncover growth potentials & proactively push for scaling them in a joint effort with your team
- Fully own the budget for your market's channels & have a visible as well as lasting impact by maximising our business across the different marketing channels
- Collaborate with Design and other teams (Frontend, Marketing Automation, Marketing Controlling, Video Production, ...) on campaign planning and projects around attribution, automation and campaign optimization
Qualifications
- Experience in managing and expanding paid acquisition channels with proven track record in delivering results in a fast-paced environment (Google Ads, Meta, DV360, Outbrain/Taboola)
- Hands-on expertise with app campaigns
- Great organisation, tech-savviness, detail-oriented mindset and ability to work independently with a can-do-attitude
- Good understanding of tracking & measurement as well as attribution models
- Excellent command of Excel / gSheets. SQL and GoogleQuery are a plus
- You are fluent in English + Italian/French/Spanish/German, any other European language would be a plus
Additional Information
- Once a unicorn, now a listed public company, be part of our success story!
- We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings
- More than 90 different nationalities make up for a truly international and diverse working environment
- We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends
- Your work-life balance and working from home are part of our culture, so we offer you working from home options, flexible working hours and 30 days of vacation
- Stay Mindful! We believe that mental well-being is crucial for your personal and professional success. Release tension with free access to Headspace!
Contact
Joanna Sinicka
At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor.
#LI-A1
Top Skills
SQL
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