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Squarespace

International Strategy and Marketing Lead

Posted An Hour Ago
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Hybrid
Dublin, IRL
Mid level
Hybrid
Dublin, IRL
Mid level
Owns international go-to-market and marketing strategy execution across European markets. Responsibilities include identifying channels, customers, and messaging; managing local agency partnerships; conducting market and competitive research; developing content and AEO strategies; executing events; and identifying new marketing and distribution channels. The role translates global strategy into local execution, operates independently, and requires travel across Europe, particularly Germany and France.
The summary above was generated by AI

We are looking for an International Strategy and Marketing Lead to join our INTL GTM team, based in Dublin. This Individual Contributor role owns marketing and go-to-market strategy execution across our European markets, from research and insights to agency partnerships, content, AEO strategy, and channel development. You will be the on-the-ground builder of how Squarespace shows up across Europe, partnering closely with local agencies and cross-functional teams to bring strategy to life.

You are a hands-on operator who thrives on building, comfortable moving from research and strategic input to managing agency relationships to identifying entirely new channels for growth. You partner closely with the Manager, INTL GTM, and the Challenger Market Lead, translating global strategic direction into local execution across Europe.

This role is based in Dublin, reports to the Associate Director, International & GTM, and involves regular travel across European markets (up to 30%), with a current focus on Germany and France.

You’ll Get To…
  • EU Market GTM Ownership: Own the GTM function for markets across the EU, focusing on identifying the right channels, customers, and messaging to be successful in Europe.
  • Agency & AEO Partnership: Partner with local agencies on strategic marketing and AEO decisions, including content placement, on-the-ground research, and event execution across European markets.
  • Research & Insights: Conduct on-the-ground market research across Europe, surfacing consumer and competitive insights that inform product and marketing strategy.
  • New Channel Identification: Work across the organization to unlock new channels and partners to grow meaningfully.
Who We’re Looking For 
  • 3-5 years of experience in Marketing, Brand, Agency, or GTM Strategy at a high-growth company
  • Proven experience managing agency relationships, from strategic briefing through execution and performance review
  • Strong research instincts, comfortable gathering and synthesizing on-the-ground market insights to inform strategy
  • Experience in identifying and developing new marketing or distribution channels
  • Comfortable operating with significant independence in a "build" role, shaping strategy as much as executing it
  • AI-first mindset: personally fluent in using AI tools to drive productivity, with a strong instinct for identifying where AI or automation can improve GTM workflows
  • Willingness to travel up to 30%, with a current focus on Germany and France
  • German and/or French fluency preferred, but not required
Benefits & Perks
  • Health insurance with 100% covered premiums for you, your spouse or partner and your dependent children including medical, dental, and vision
  • Life and Income Protection
  • Fertility and adoption benefits
  • Headspace mindfulness app subscription
  • Global Employee Assistance Program
  • Pension benefits with employer match
  • Flexible paid time off
  • 26 weeks paid maternity leave & 12 weeks paid paternity leave
  • 2 weeks paid family care leave
  • Annual Tax-Free Stipend
  • Education reimbursement
  • Employee donation match to community organizations
  • 7 Global Employee Resource Groups (ERGs)
  • Free lunch and snacks
  • Close proximity to cultural landmarks such as Dublin Castle and St. Patrick's Cathedral
Cash Compensation Range: €56,500 - €86,900 EUR

The base salary for this position will vary based on job-related criteria including relevant skills, experience, and location, among other factors. 

In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include overtime pay), Squarespace employees are eligible to be granted an option to purchase our common stock.

About Squarespace

Squarespace is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity and creating and managing social media presence with Bio Sites and Unfold. Our team of more than 1,700 is headquartered in New York City, with offices in Dublin, Ireland, and Aveiro, Portugal. For more information about our company, visit https://www.squarespace.com/about/careers.

Our Commitment

Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customers, but we also work toward the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

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Squarespace will never solicit your personal banking information or ask you to transfer money in connection with a job offer or interview. We also will not reach out to you via phone or SMS without your permission or knowledge.

 

If you plan to use AI in any capacity during your candidate journey, please review our Candidate AI Policy.

Squarespace Dublin, Dublin, IRL Office

The Squarespace Dublin office was founded in 2013. The 24,589-square-foot office space, Squarespace House, is located in the bustling heart of Dublin city centre, a stone's throw from St. Stephen’s Green and George’s Street. Squarespace occupies four floors with a dedicated entrance, lobby, and roof

Engineering

Founded and run by an engineer, Squarespace is dedicated to fostering an environment where the most talented engineers can do their best work. Our engineering teams create solutions that enable our customers to pursue their entrepreneurial dreams. We invest in modern tools, are not afraid to launch bold new products and adapt the way we work to accommodate our scale. Here, you’ll help grow a large-scale architecture that services millions while operating in an environment that maintains the attitude of a startup. The Squarespace Dublin office was founded in 2013. The 24,589-square-foot office space, Squarespace House, is located in the bustling heart of Dublin city centre, a stone's throw from St. Stephen’s Green and George’s Street.

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