Own CRM strategy and execution for LATAM, with Argentina as the core market;
Build and manage lifecycle campaigns across all communication channels;
Design and test bonus mechanics;
Segment the player base by deposit behavior, NGR, and activity, and personalize offers accordingly;
Track retention, reactivation and other metrics with BI, and adjust strategy based on data;
Manage and mentor CRM team members, if applicable, setting priorities and reviewing campaign work.
3+ years of CRM experience in iGaming, ideally across both casino and sportsbook verticals;
Experience using WhatsApp as a primary CRM channel, not just email;
Practical experience with CRM automation platforms;
Data literacy: being able to understand reports and act on them;
Understanding of bonuses and mechanics;
Experience managing multiple brands;
Experience leading teams;
Upper-intermediate level of English, Spanish is a strong advantage.
Analytical, numbers-first thinking, driven to understand why something worked;
Full ownership of campaigns and outcomes, following through without needing to be asked;
Steadiness and adaptability in a fast-moving regulatory and economic environment;
Clear and direct communication;
Strong cross-functional collaboration;
Organizational structure, able to handle multiple campaigns and deadlines without losing quality;
Proactivity: flagging risks and opportunities early rather than waiting to be asked.
Health & Wellness Focus;
Global Medical Coverage;
Growth Opportunities;
Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);
Performance-Driven Rewards;
Dynamic Work Environment.
Apply, and let your growth journey begin.
