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Forward Financing

529 Total Employees
Year Founded: 2012

Forward Financing Leadership & Management

Updated on August 31, 2026

Forward Financing Employee Perspectives

I started bringing people who drive a specific project into the meeting with the president or CEO, allowing them to be part of the presentation. It leads to an open discussion instead of me filtering up and down the chain.

Shannon Braley
Shannon Braley, Chief People Officer

What People Are Saying About Forward Financing

  • Strategic Vision & Planning: Leadership consistently articulates a simple mission to unlock capital for U.S. small businesses, anchored by a dated milestones timeline and the "Forward Compass" to guide daily decisions. Recent, specific moves—welcoming a new CEO and expanding into loans in select states—clarify where the organization is headed next.
  • Open & Transparent Communication: A visible executive roster and frequent leadership touchpoints (office hours, team huddles, leadership blog) are used to explain ownership and share priorities. Public updates connect strategy to concrete actions, helping internal and external audiences track direction.
  • Resource Support: Successive increases in funding capacity are explicitly aligned to the growth plan, signaling that leadership is backing strategy with capital. Communications frame this firepower as enabling broader reach and faster delivery for small-business customers.

Forward Financing's Benefits

Hosts in-person all-hands meetings

Implements team-based strategic planning

Open office floor plan to encourage communication and collaboration

Uses an OKR operational model to clearly define goals and priorities

Utilizes an open door policy that encourages accessibility