Teams at Dentsu Creative

Lead SEO and GEO strategy for an enterprise client, overseeing technical audits, content and keyword strategy, AI visibility, performance reporting, and major digital initiatives. Serve as the primary client contact, manage delivery quality and workflows, and coach junior team members. Partner with content, analytics, media, development, and client teams while developing scalable approaches to generative search, LLM optimization, and AI-driven discovery.

Lead medium- to large-scale Salesforce implementations from planning through delivery and handover. Manage project plans, budgets, timelines, risks, issues, scope changes, task allocation, documentation, reporting, testing, and quality assurance. Coordinate cross-functional teams, guide solution design and development delivery, maintain client relationships, and ensure successful implementation. Provide mentoring to junior engagement managers and improve internal Salesforce implementation methodologies.

Lead business transformation strategy for global clients, advising C-suite stakeholders, leading pitches, developing transformation frameworks, and shaping digital media products. Translate market data and technical insights into persuasive strategic narratives, build reusable intellectual property, facilitate diagnostic sessions, and support cross-border growth. Collaborate with product, engineering, UX, and account teams on discovery, user journeys, prototyping, and product-led transformation. Measure commercial impact through attribution, media mix modeling, and transformation performance analysis.