Teams at CapsLock (capslock.global)

Creates and optimizes conversion-focused copy for landing pages, paid ads, video scripts, advertorials, forms, and other funnel assets. Conducts audience, product, competitor, and market research; develops messaging angles and copy variations; supports A/B testing; analyzes performance data; ensures claims meet compliance requirements; and collaborates with marketing, design, media buying, and video teams. Uses AI tools to improve research, ideation, analysis, and production efficiency.

Manage end-to-end recruitment, including sourcing strategy, candidate interviews, hiring-manager collaboration, C-level hiring, recruitment reporting, and process improvement. The role focuses on IT and marketing/sales recruitment across European and potentially U.S. markets, using ATS platforms, reporting systems, AI tools, and automation to improve hiring outcomes.

Lead creative ideation, research emerging short-form video trends, develop and test creative hypotheses, coordinate creators and remote shoots, manage projects from concept to delivery, collaborate with media buyers on test plans, analyze performance metrics (CTR, watch time, CPA), and iterate to scale high-performing ads.