Jobs at Binance

Design, build, and manage large-scale search and content recommendation systems using machine learning and personalization techniques. Collaborate with content, product, and business teams to define success metrics, drive AI product improvements, and maximize content value and user impact.

Lead CIS market growth strategy and annual planning. Drive KPIs (registrations, FTT, MAU, trading activity, revenue), manage budget allocation, prioritize high-impact opportunities, lead cross-functional GTM efforts, mentor local marketing, and represent the market in regional planning.

Own growth in the CIS region: design and run user acquisition, activation, and reactivation campaigns; run A/B tests and product experiments; optimize paid and CRM campaigns; monitor metrics and translate insights; collaborate with Product, CRM, Paid Ads, and Content teams.

Plan and execute integrated growth marketing campaigns and GTM launches across Product, Community, CRM, Paid, and regional teams. Localize global campaigns for the CIS market, manage timelines and execution, monitor performance, recommend optimizations, and ensure consistent execution quality while coordinating stakeholders.

Own and optimise local user journeys across Binance products by identifying funnel bottlenecks, launching experiments, configuring product content and localisation, building dashboards and tracking, analysing user behaviour, designing A/B tests, and coordinating local feature rollouts with cross-functional teams to improve activation, conversion, retention, and UX.

Monitor derivatives and margin risk in real time, detect unusual trading patterns, develop risk models/alerts/tools and dashboards, perform incident root-cause analysis, prepare risk reports, and implement risk policies. Explore AI/automation to enhance monitoring and share market updates.

Recruit and onboard global crypto creators, manage creator portfolios, and develop engagement, retention, and community growth programs. Collaborate with creators for AMAs and marketing initiatives, track engagement and retention metrics, and stay current on crypto trends and competitor activity.

Design, develop, and optimize high-performance Java backend systems. Contribute to architecture, implement core modules, troubleshoot production issues, perform code reviews, and improve scalability, availability, and reliability of distributed financial or blockchain systems.

Perform security audits and reviews of smart contracts and related protocols, write audit reports, develop/enhance automated scanning tools, detect vulnerabilities, conduct root-cause analysis of hacks, track funds, and analyze newly disclosed vulnerabilities for prevention and early detection.

Conduct in-depth research and due diligence on crypto projects, produce comprehensive reports and risk assessments, analyze on-chain and internal data, evaluate TradFi intersections with tokenization, engage with project teams, and monitor market trends to inform Binance Research and cross-functional stakeholders.

Design and implement automated tests, perform manual backend investigations, reproduce and track defects, conduct root-cause analysis, document test scenarios, expand scripted coverage, and improve QA processes while collaborating with developers, product managers, and stakeholders.

Source and evaluate blockchain and crypto projects for listing, build relationships with founders and VCs, support due diligence and tokenomics analysis, drive internal approvals, negotiate terms, and represent Binance at global events.

Design, develop, and maintain high-performance, secure Java backend services and APIs. Ensure reliability, scalability, and cost-efficiency across microservices, databases, messaging systems, and capacity planning. Troubleshoot, profile, benchmark, and optimize systems (including ML applications) and collaborate with Kazakhstan stakeholders.

Manage and grow a portfolio of institutional and VIP clients by acquiring new customers, expanding relationships, building customer service processes, analyzing user behavior, producing key-account reports, and coordinating with internal teams to deliver tailored service and product feedback. Attend and host events to drive client acquisition.

Lead legal subject matter expert for global financial crime matters including sanctions, AML/CFT, ABC, fraud, and market abuse. Provide authoritative legal advice, manage regulatory and law-enforcement engagement, oversee investigations and enforcement responses, advise on product and market-entry risks, manage external counsel, develop policies and training, and monitor global regulatory developments.

Provide U.S. regulatory legal counsel on crypto and financial matters, coordinate with agencies and internal teams on investigations, enforcement, AML/sanctions compliance, remediation, and regulatory filings, and advise on evolving U.S. regulatory developments affecting the business.

Create engaging content aligned with Binance's mission; research and highlight user and employee stories; maintain content documentation and accuracy; support content operations and collaborate cross-functionally to ensure cohesive communications.