Celonis Logo

Celonis

Senior Partner Marketing Manager, GSI

Reposted 4 Days Ago
Be an Early Applicant
Hybrid
Madrid, Comunidad de Madrid
Senior level
Hybrid
Madrid, Comunidad de Madrid
Senior level
Responsible for leading marketing strategy and execution with strategic global partners, enhancing awareness, driving demand, and analyzing performance metrics for partnership success.
The summary above was generated by AI

We're Celonis, the global leader in Process Mining technology and one of the world's fastest-growing SaaS firms. We believe there is a massive opportunity to unlock productivity by placing data and intelligence at the core of business processes - and for that, we need you to join us.

The Team:

The global partner marketing team fuels customer success and market growth by building trusted relationships with our partners, co-innovating with them, and driving mutual success and influence across key markets and industries.

This dynamic team, led by the VP of Global Partner Marketing & North America Marketing, collaborates with regional partner marketing, partner management, the global ecosystem team, and the broader go-to-market organization to create and execute integrated demand generation programs that build awareness and accelerate pipeline. As part of the GTM marketing organization, we thrive on cross-functional teamwork - solving complex challenges, bringing innovative ideas to life, and delivering customer and partner value.

At Celonis, we empower our people to do their best work, embrace a growth mindset, and build meaningful careers in a fast-paced, transformative environment.

The Role:

A strong partner ecosystem doesn’t just support the growth of a business - it ignites innovation, amplifies reach, and creates a powerful network effect that moves the entire business forward. As Senior Partner Marketing Manager for GSIs, you will be a driving force in leading marketing strategy and execution with five of our most strategic global partners. This role is responsible for developing and implementing marketing programs to, with and through our partners to enhance awareness, drive joint demand, and increase partner-driven pipeline and ACV.

The ideal candidate is a strategic marketer with a deep understanding of the Global System Integrator (GSI) ecosystem, partner marketing frameworks, and how to develop joint go-to-market strategies with our partners. This person will serve as the global quarterback for GSI marketing, ensuring alignment between global and regional initiatives and orchestrating activities that drive business impact.

The work you’ll do:

  • GSI Marketing Strategy: Develop and execute marketing strategies that align GSI engagement with Celonis’ business objectives and revenue goals.
  • Market to GSIs: Develop a 1:1 ABM plan for your partners to increase awareness and drive business outcomes with each partner. 
  • Direct Demand Generation: Collaborate with regional partner marketing and field marketing teams to design and implement demand generation campaigns with GSIs that increase awareness, create leads, and accelerate pipeline with and through partners.
  • Develop Thought Leadership: Work with GSI partners and external agencies to develop co-branded content, case studies, webinars, and event speaking engagements to showcase joint successes and establish market leadership with our partners.
  • Stakeholder Alignment: Build strong relationships with partner managers, ecosystem stakeholders, and the extended marketing team to ensure seamless execution of global and regional partner campaigns.
  • Performance Analysis: Track, analyze, and report on key metrics to optimize marketing investments and measure partner-driven pipeline and ACV growth.
  • Event Leadership: Partner with the events team to sell sponsorships to GSIs, drive partner attendance, and ensure a high-value partner experience for our flagship events, including Partner Days, Process Intelligence Days, Celosphere, and Ecosystem Summit.

The qualifications you need:

  • 6+ years marketing experience, with at least 3+ years focused on GSIs or large-scale technology partnerships
  • Strong understanding of the GSI ecosystem, partner dynamics, and co-marketing best practices.
  • Strong ability to translate high-level strategies into operational plans and execute them effectively across regions and teams.
  • Experience managing global marketing initiatives and aligning with regional execution teams.
  • Excellent verbal and written communication skills with the ability to influence internal and external stakeholders at all levels.
  • Ability to think strategically, prioritize tasks, execute with attention to detail, and consistently meet deadlines.
  • Advanced ability to analyze performance metrics and use insights to guide decision-making. 
  • Familiarity with CRM, marketing automation tools, and reporting platforms.
  • Fluent in English

Please note: This role will involve travel for partner-facing activities and internal stakeholder meetings.

What Celonis Can Offer You:

  • Pioneer Innovation: Work with the leading, award-winning process mining technology, shaping the future of business.
  • Accelerate Your Growth: Benefit from clear career paths, internal mobility, a dedicated learning program, and mentorship opportunities.
  • Receive Exceptional Benefits: Including generous PTO, hybrid working options, company equity (RSUs), comprehensive benefits, extensive parental leave, dedicated volunteer days, and much more.
  • Prioritize Your Well-being: Access to resources such as gym subsidies, counseling, and well-being programs.
  • Connect and Belong: Find community and support through dedicated inclusion and belonging programs.
  • Make Meaningful Impact: Be part of a company driven by strong values that guide everything we do: Live for Customer Value, The Best Team Wins, We Own It, and Earth Is Our Future.
  • Collaborate Globally: Join a dynamic, international team of talented individuals.
  • Empowered Environment: Contribute your ideas in an open culture with autonomous teams.

About Us:

Celonis makes processes work for people, companies and the planet. The Celonis Process Intelligence Platform uses industry-leading process mining and AI technology and augments it with business context to give customers a living digital twin of their business operation. It’s system-agnostic and without bias, and provides everyone with a common language for understanding and improving businesses. Celonis enables its customers to continuously realize significant value across the top, bottom, and green line. Celonis is headquartered in Munich, Germany, and New York City, USA, with more than 20 offices worldwide.

Get familiar with the Celonis Process Intelligence Platform by watching this video.

Celonis Inclusion Statement:

At Celonis, we believe our people make us who we are and that “The Best Team Wins”. We know that the best teams are made up of people who bring different perspectives to the table. And when everyone feels included, able to speak up and knows their voice is heard - that's when creativity and innovation happen.

Your Privacy:

Any information you submit to Celonis as part of your application will be processed in accordance with Celonis’ Accessibility and Candidate Notices

By submitting this application, you confirm that you agree to the storing and processing of your personal data by Celonis as described in our Privacy Notice for the Application and Hiring Process.

Please be aware of common job offer scams, impersonators and frauds. Learn more here.

Top Skills

CRM
Marketing Automation Tools
Reporting Platforms

Similar Jobs at Celonis

Yesterday
Hybrid
Madrid, Comunidad de Madrid, ESP
Mid level
Mid level
Big Data • Information Technology • Productivity • Software • Analytics • Business Intelligence • Consulting
The role involves creating product positioning, supporting go-to-market strategies, informing product strategies, and driving product adoption for Celonis’ platform and APIs.
Top Skills: APIsData-Focused ProductsProcess MiningSaaS
Yesterday
Hybrid
Madrid, Comunidad de Madrid, ESP
Mid level
Mid level
Big Data • Information Technology • Productivity • Software • Analytics • Business Intelligence • Consulting
Create product positioning and messaging for global scalability, collaborate with teams, inform product strategy, and drive product adoption.
Top Skills: Data PlatformsETL
8 Days Ago
Hybrid
Madrid, Comunidad de Madrid, ESP
Internship
Internship
Big Data • Information Technology • Productivity • Software • Analytics • Business Intelligence • Consulting
Assist the marketing team in enhancing campaign effectiveness by managing data and supporting paid advertising efforts on various platforms.
Top Skills: ExcelFacebook AdsGoogle AdsLinkedin AdsMicrosoft AdsPardot

What you need to know about the Dublin Tech Scene

From Bono and Oscar Wilde to today's tech leaders, Dublin has always attracted trailblazers, with more than 70,000 people working in the city's expanding digital sector. Continuing its legacy of drawing pioneers, the city is advancing rapidly. Ireland is now ranked as one of the top tech clusters in the region and the number one destination for digital companies, with the highest hiring intention of any region across all sectors.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account