Who we are
DoubleVerify is a leading software platform for digital media measurement, data and analytics. DV’s mission is to be the definitive source of transparency and data-driven insights into the quality and effectiveness of digital advertising for the world’s largest brands, publishers and digital ad platforms. DV’s technology platform provides advertisers with consistent and unbiased data and analytics that can be used to optimize the quality and return on their digital ad investments. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best in class solutions across the digital advertising ecosystem, helping to build a better industry. Learn more at www.doubleverify.com.
What you'll do
The Senior Business Development Director will be responsible for the growth of DV’s global distribution and coverage of services on Social and emerging platforms. DV’s advertiser and agency customers use DV’s targeting and measurement services across a series of social platforms (Facebook, YouTube, Twitter, Snap, Pinterest, etc.) and emerging platforms.
The Senior Business Development Director will be responsible for the revenue growth and management of select platform partnerships, driving deeper integrations and greater usage of DV’s existing and future services. You will also identify new opportunities to license DV data directly to the partner in order to help the partner create a higher quality media offering and environment.
In order to be successful in this role, the candidate must:
· demonstrate strong analytical skills and technical competency by seamlessly interfacing with Business Development, Product and Commercial contacts at the partner companies.
· think both tactically and strategically, able to help shape and execute DV’s partnership strategy with Social and emerging platforms
· be effective navigating a large organization, successfully building relationships across hierarchical levels from executive to field level
· have a strong understanding of the role third-party data plays in the revenue organizations of these Social and emerging partners
· serve as DV’s advocate from a commercial and technical perspective, requiring a functional understanding of the integration and the ability articulate DV’s needs with the partner
· be comfortable with cold outreach in order to generate relationships and build partnerships and account plans from scratch
· be a strong presenter, including presenting to large groups and participating on industry panels
Job Responsibilities
● Work with VP, Business Development to continuously develop and refine partnership strategy
● Build strong relationships on multiple levels at each of the partner companies
● Maintain current licensing deals with platforms and identify opportunities for expanded revenue growth of these partnerships.
● Identify new revenue streams through new licensing deals with prospective partners
● Partner with DV Product leadership to effectively advocate for DV needs
● Maintain close contact with DV Sales and Client Services in order to effectively drive new usage of DV services and to understand client needs related to Social and emerging platform availability
● Identify partnership gaps (with existing and new partners) and effectively close deals that solve for those gaps
● Ability to navigate complex contractual agreements and advocate for DV terms
● Maintain DV’s leadership in Social and emerging platform distribution and coverage
Who You Are
● 10+ years of demonstrated excellence in business development or partnership roles
● Strong understanding of advertising technology, verification services, API integrations, and programmatic environments
● Deep knowledge of Social platform ecosystem, with strong preference for experience working at or directly with those partners
● Skilled in establishing trusted relationships, navigating a large partner organization, and driving strategic deals to a close under a tight timeline
● Experience, familiarity and comfort partnering with product teams to jointly drive efforts forward. Experience managing API partnerships is a plus, though not required.
● Bachelor’s Degree from an accredited institution (MBA preferred)
The successful candidate’s starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DV. The estimated salary range for this role based on the qualifications set forth in the job description is between $127,000 to $239,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits. The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, and recognize that the person we hire may be more or less experienced than this job description as posted.
Not-so-fun fact: Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women and other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but you’re not sure that you check every box, apply anyway!
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