Performance Marketing Executive

The Role: 

We are seeking a talented and data-driven Performance Marketing Executive to join our team in a rapidly growing, fast-paced, and agile environment. In this role, you will be responsible for planning, executing, and optimizing performance marketing campaigns to drive specific actions and achieve our business objectives. Your expertise in digital marketing, analytics and optimization techniques will play a critical role in achieving our marketing objectives and maximizing return on investment (ROI). 

The main responsibilities of the position include:

Analyse, develop and execute performance marketing strategies to meet predefined goals
Conduct thorough audience research and segmentation to identify target demographics, interests, and behaviours for effective campaign targeting
Prepare comprehensive reports and performance summaries to communicate campaign outcomes, insights, and recommendations to stakeholders
Optimize campaign performance through continuous monitoring, data analysis, and strategic adjustments to maximize key performance indicators (KPIs)
Stay up to date with industry trends, emerging technologies, and best practices in performance marketing to continuously improve campaign strategies and techniques
Conduct competitor analysis to understand the strengths, weaknesses, and strategies of our key competitors
Collaborate with internal and external stakeholders to ensure the successful execution of marketing campaigns

Main requirements:

BSc/MSc in Mathematics, Statistics, Marketing, or a related field
At least 3 years of experience in a similar position
In-depth knowledge of digital advertising platforms and tools, such as Google Ads, Facebook Ads Manager, Google Analytics 4, and other relevant platforms
Advanced Microsoft Excel skills
Strong analytical skills and ability to interpret data to make informed decisions and optimize campaign performance
Self-motivated and results-oriented mindset
Eagerness to learn new tools and technologies
Highly organized and be able to adapt quickly to changing priorities and thrive in a fast-paced, dynamic environment by managing multiple projects simultaneously
Excellent oral and written communication skills in English 

The Hiring Experience: What Awaits You

• Let’s Connect – Intro Chat with Talent Acquisition
• Test your edge – Aptitude Assessment
• Deep Dive – First Interview with Your Future Team
• Bring It to Life – Role-Specific Take-Home Task
• Test your edge – Personality Assessment
• Final Connection – Final Interview

Benefit from:

• Attractive remuneration package plus performance related reward
• Intellectually stimulating work environment
• Continuous personal development and international training opportunities