Drive growth through data-driven strategies and paid digital channels. Optimize campaigns, enhance visibility, and increase customer acquisition while managing marketing budgets.
A fintech client is seeking a Performance Marketer. In this role, you'll drive measurable growth through data-driven strategies and paid digital channels by optimizing and scaling campaigns across various platforms. You will play a crucial role in shaping client's business by improving their online presence, driving customer acquisition, and increasing engagement. Utilizing your data-driven insights, you'll enhance visibility across digital channels, ensuring our products effectively connect with and resonate with the right audience.
RESPONSIBILITIES
- Facilitate performance marketing campaign optimization across paid search, display, social media, programmatic, and other digital channels to drive traffic, lead generation, and conversions.
- Leverage analytics and performance data to make real-time adjustments, maximizing ROI and reducing customer acquisition costs.
- Develop and implement multi-channel strategies that align with overall marketing goals and core audience segmentation.
- Maintain detailed performance reports, identifying trends and insights to continuously improve campaigns and inform future strategies.
- Conduct A/B tests on creative, targeting, and landing pages to continually improve performance.
- Facilitate performance marketing agency conversations to ensure timely completion of optimization work.
- Manage performance marketing budgets, making data-backed recommendations to optimize spending and improve campaign efficiency.
REQUIREMENTS
- Previous experience in performance marketing with a proven track record of managing and optimizing paid digital campaigns.
- Expertise in Google Ads, Meta Ads, LinkedIn, and programmatic advertising platforms.
- Strong understanding of data analytics, conversion optimization, and tracking tools (e.g., Google Analytics, SEMRush, etc.).
- Ability to work with cross-functional teams and manage multiple projects in a fast-paced environment.
- Excellent communication and reporting skills, with an emphasis on presenting performance data and actionable insights.
Top Skills
Google Ads
Google Analytics
LinkedIn
Meta Ads
Semrush
Similar Jobs
Artificial Intelligence • Conversational AI
Lead and optimize performance marketing campaigns across multiple platforms, drive user acquisition, analyze data, and iterate creatives to achieve aggressive growth targets.
Top Skills:
AsaGa4MetaNative PlatformsSnapchatTiktokVoluum
Fintech • Information Technology • Insurance • Financial Services • Big Data Analytics
The Software Engineer II will translate business problems into technical specifications, design solutions, write code, address disruptions, and collaborate in a scale-agile environment.
Top Skills:
Ai AcceleratorsGitGit
Fintech • Information Technology • Insurance • Financial Services • Big Data Analytics
Design and implement web applications, lead sprint delivery, and ensure code quality in a cloud-based environment using various technologies.
Top Skills:
Azure DevopsCSSJqueryMicrofront EndMongoDBMySQLNode.jsReactTypescript
What you need to know about the Dublin Tech Scene
From Bono and Oscar Wilde to today's tech leaders, Dublin has always attracted trailblazers, with more than 70,000 people working in the city's expanding digital sector. Continuing its legacy of drawing pioneers, the city is advancing rapidly. Ireland is now ranked as one of the top tech clusters in the region and the number one destination for digital companies, with the highest hiring intention of any region across all sectors.
