The MarTech Developer will implement and optimize marketing technology platforms, manage data governance, and collaborate with teams to enhance digital marketing effectiveness.
Tech that takes you places
We’re CarTrawler, the global travel tech company behind seamless connections between people, places and possibilities. From powering car rental to creating smarter ways to move, we make travel smoother for millions worldwide. Our culture is built on curiosity, collaboration and craic where every idea counts and every journey matters. Ready to make an impact? Let’s go places together.
Responsible for the technical implementation, optimization, and management of marketing technology platforms, with a primary focus on enhancing digital marketing capabilities through robust platform management, data governance, and stakeholder collaboration.
Support email development as a secondary function, enhancing the delivery of scalable email solutions to support CRM strategies and drive customer engagement.
Work closely with trading squads, campaign managers, CRM teams, and Product & Technology teams to deliver automated marketing solutions that achieve commercial objectives across multiple channels and partners.
Your Journey starts here!
Whay you will do as a MarTech Developer:
- Act as the product owner and solution architect across marketing platforms, including Salesforce Marketing Cloud, CMS, and tagging solutions, ensuring platform scalability, integration, and optimization.
- Monitor and maintain data quality and governance within all marketing databases, ensuring data integrity and compliance with relevant regulations.
- Lead the delivery of key strategic technical projects and platform integrations, overseeing the end-to-end implementation, and communicating progress effectively to key stakeholders.
- Develop and implement platform-level solutions for marketing technology systems, ensuring that they align with long-term business goals and are scalable, automated, and efficient.
- Act as the final authority on the sign-off and acceptance of marketing platform solutions into production, ensuring all technical requirements are met and the solutions are stable.
- Platform Architecture and Integration:
- Collaborate with Product & Technology teams to design and implement platform integrations across marketing systems, ensuring seamless data flow and functionality between tools such as CRM, CMS, and other third-party systems.
- Work with internal and external teams to create backend data integration solutions, including the necessary technical tickets and project management support for successful deployment.
- Support the delivery of high-level platform innovation by leveraging advanced tools and methodologies to extract, manage, and analyze data from marketing systems.
- Data and Analytics:
- Focus on high-level platform data analysis, using tools such as SQL, Tableau, AMP Script, and Excel to derive insights that drive continuous improvement in marketing technology performance.
- Report on overall platform health metrics, including system performance, data flow efficiency, and integration success, to improve the marketing technology infrastructure.
- Ensure ongoing compliance with GDPR and other relevant regulations, maintaining a strong focus on data protection and platform governance.
What you’ll bring to the team
- At least 5 years of experience in a MarTech, marketing platform management, or similar role with a strong emphasis on technology integration and data governance.
- Extensive experience with Salesforce Marketing Cloud, CMS platforms, and data management systems.
- Proven experience delivering scalable front-end solutions within CMS platforms (ideally Webflow), including responsive builds, reusable components, SEO best practice, and integration with CRM, tagging, and analytics systems.
- Proficient in HTML, CSS, SQL, and AMP Script, with foundational knowledge in Java, PHP, JavaScript, or similar technologies.
- Demonstrated experience in project management, stakeholder management, and cross-functional collaboration.
- Strong analytical and problem-solving skills with the ability to use data to drive marketing strategy and performance improvements.
- Excellent communication skills, capable of articulating technical solutions to both technical and non-technical stakeholders.
Go on, give it a go!
We know that looking for a new job can feel a bit daunting but don’t let a touch of imposter syndrome hold you back. Even if you don’t tick every box, we’d still love to hear from you! Apply today to stay connected.
At CarTrawler, we’re proud to be an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for everyone. No matter your background, identity, or life experience, if you’re passionate about what you do, you’ll be welcomed here.
Perks for the journey
· Competitive pay and benefits, including a performance-based annual bonus, fully subsidised VHI health insurance and pension matching up to 4%.
· Generous time off and flexible working, including 25 days’ annual leave, extra company days, monthly Friday Unplugged afternoons and the option to work abroad for up to 20 days a year.
· Comprehensive wellbeing support, including access to health and mental health programmes (HeadsUp and EAP) and paid leave for marriage, volunteering and personal wellbeing including menstrual, menopause, and fertility leave.
· Growth and recognition culture with development opportunities through training, coaching and study support plus programmes that celebrate individual and team achievements.
· Everyday perks that make a difference - subsidised canteen (KC Peaches), on-site car parking, Bike to Work and TaxSaver schemes plus an active Sports & Social Club.
Top Skills
Amp Script
Cms
CSS
HTML
Java
JavaScript
PHP
Salesforce Marketing Cloud
SQL
CarTrawler Dublin, Dublin, IRL Office
Classon House, Dundrum Business Park, Dundrum Road,, Dublin, County Dublin, Ireland
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