Company overview:
TraceLink’s software solutions and Opus Platform help the pharmaceutical industry digitize their supply chain and enable greater compliance, visibility, and decision making. It reduces disruption to the supply of medicines to patients who need them, anywhere in the world.
Founded in 2009 with the simple mission of protecting patients, today Tracelink has 8 offices, over 800 employees and more than 1300 customers in over 60 countries around the world. Our expanding product suite continues to protect patients and now also enhances multi-enterprise collaboration through innovative new applications such as MINT.
Tracelink is recognized as an industry leader by Gartner and IDC, and for having a great company culture by Comparably.
TraceLink is looking for an experienced Market Development Representative to join the EMEA based team in Barcelona. As a MDR you will work together with our global Business Management, Commercial Operations, and Sales team members to intensely research companies, qualify and mature TraceLink’s inbound & outbound leads, and diligently engage prospects in order to organize meetings with Sales and Account Executives (AEs).
Responsibilities
Gather market intelligence and deeply research customer and prospect accounts through public and private data sources
Qualify and score inbound leads to identify and prioritize key companies and personas for maximum campaign effectiveness
Monitor public information sources to augment accounts, leads, and opportunities with data to enhance prospecting effectiveness
Develop personalized strategies for using email, social media, and other channels to engage prospects to increase engagement rates
Quickly follow up on marketing campaigns to create and maintain account intelligence briefs for Sales Development Representatives (SDRs) and Account Executives (AEs) to prepare them for prospect and customer meetings
Leverage teammates (Managers, SDRs, and AEs) to develop targeted lists, call and email strategies, and messaging to drive opportunities and prospecting activities
Work with partners including Finance, Marketing, Sales Operations, and Business Management to enrich, cleanse and triage account data
Engage across functions to understand business priorities
Document activity in Salesforce and report qualitative and quantitative results on a weekly basis
Qualifications
Fluent French & English for business communications.
Experience with B2B SAAS or enterprise software
2-4 years of experience in Market Development, Sales Development, Business Development, or similar roles in a software organization
Proven ability to effectively research, qualify, and react to leads and business opportunities
Exhibit a professional communication style through both written and verbal channels
Confident user of Salesforce.com, Marketo, or similar applications and the MS Office Suite
Operate in a professional and empathetic manner capable of managing time and prioritizing tasks effectively
Educated to degree level
Please see the Tracelink Privacy Policy for more information on how Tracelink processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise your privacy rights. If you have questions about this privacy notice or need to contact us in connection with your personal data, including any requests to exercise your legal rights referred to at the end of this notice, please contact [email protected].
