Enablon, a Wolters Kluwer business, is the world’s leading provider of Sustainability, EHS&S and Operational Risk Management Software. With the Enablon Integrated Risk Management software platform; compliance professionals can manage risk, drive sustainability and boost productivity across their entire value chain - from EHSQ to GRC, and from Operational Risk to ESG.
Enablon’s software solution helps our customers to become safer and more sustainable. We're actively looking for an experienced Product Marketing Leader to help us realize this vision.
We are currently looking for:
Associate Director Product Marketing – Enablon Wolters Kluwer – CP & ESG Division
Enablon’s Associate Director of Product Marketing serves as a critical connection point between product, sales, marketing, customer, partner, and business development teams. The Associate Director is a key influencer of our go-to-market strategy, helping to identify market opportunities, define product strategies, lead sales and GTM product enablement, support pipeline development, and revenue generation. As the Associate Director of Product Marketing, you will create value-based messaging, collaborate cross-functionally, plus be a leader, and domain expert.
What You'll Do:
• Guide, create, and deliver differentiated product positioning, deliver strong messaging, and create insightful buyer personas and other compelling content that communicates value and supports a buyer’s journey-based sales cycle
• Support the execution of a GTM strategy that specifically relates to product/domain responsibilities
• Perform both primary and secondary market, customer, and competitive research to understand market segments, produce buyer insights, and identify new product opportunities
• Lead in the creation of new product/feature messaging and support product management teams in roadmap development
• Support marketing programs that drive awareness, engagement, and pipeline
• Collaborate with demand-generation teams to build and execute high-response campaigns
• Help field sales, customer success, and partner teams in their efforts to land new prospects and expand business with existing customers
• Enable sales, GTM teams, and strategic partners in positioning Enablon products
• Provide thought leadership and innovative ideas and bring these to the broader marketplace
• Build and grow relationships through customer advocacy (CABs, UGs, corporate events, field activities)
• Build and execute cross-functional projects that align to corporate objectives and deliver clearly defined goals and outcomes
What You'll Bring:
Work Experience:
• Strong data analysis skills for deriving insights and a willingness to change direction based on results illustrated through analytics
• Project planning and management experience to support cross-functional, metrics-driven projects
• A relationship builder, particularly with functions outside of marketing, including product management, engineering, sales, customer success, services, and operations teams
• A consensus building leadership style, decisive decision-maker, and persuasive influencer
• Skills in developing strong relationships with the research analyst community and other industry influencers (associations, thought leaders, partners, etc.)
About you:
10+ years of B2B technology work experience, ideally in EHS, sustainability, operational risk, or ESG space
At least 5 to 7 years of proven experience spent in product marketing roles
At least 5 years successful work experience in managing a global team
Education: Master degree or Bachelor in Marketing, Business, Sales, or a related field of study is preferred
About the role:
Some travels may be required (20-30%)
Languages: Perfect command of English, French is a plus
Location:
Toronto (CAN), flex-office
Alphen (NL) flex-office
or Paris area (FR-Bois-Colombes) flex-office
Join us at Wolters Kluwer and be part of a dynamic global technology company that makes a difference every day through our deep domain expertise.
We’re innovators with impact. We provide expert software and information solutions that the world’s leading professionals rely on, in the moments that matter most.
With a global leader, you'll be part of a growing, business, with operations in more than 50 countries, customers in more than 180 countries, 21,000 colleagues worldwide, and €5.5 billion in revenue.
Be the difference
If making a difference matters to you, then you matter to us.
What We Do
Wolters Kluwer (www.wolterskluwer.com) is a global leader in information services and solutions for professionals in the health, tax and accounting, risk and compliance, finance and legal sectors. We help our customers make critical decisions every day by providing expert solutions that combine deep domain knowledge with specialized technology and services.
Founded in 1836 and headquartered in Alphen aan den Rijn, the Netherlands, the company serves customers in over 180 countries, maintains operations in over 40 countries and employs 18,600 people worldwide.
Wolters Kluwer reported 2019 annual revenues of €4.6 billion. Listed on Euronext Amsterdam, Wolters Kluwer shares (WKL) are included in the AEX and Euronext 100 indices. Wolters Kluwer has a sponsored Level 1 American Depositary Receipt program. The ADRs are traded on the over-the-counter market in the U.S. (WTKWY).