Content Marketing Executive

About EdgeTier

At EdgeTier, we empower customer care teams by seamlessly combining AI, automation, and human expertise. Our award-winning technology enables some of the world’s most innovative companies to deliver exceptional customer service while gaining deeper insights into their customers.

We’re on a mission to revolutionise customer service by embedding AI into every interaction, creating seamless and impactful experiences. Our cutting-edge solutions help high-volume B2C brands transform customer experiences by analysing and optimising every touchpoint.

This is an incredible opportunity, and we’d love for you to join us on this journey!

About the role

EdgeTier is currently looking for a B2B Content Marketing Executive who knows how to connect with real pain points and transform them into content that converts into qualified leads.

This hands-on role will be perfect for someone who's as comfortable writing a landing page as they are at crafting a customer story or shaping messaging for a product release. The successful candidate in this role will work closely with the wider marketing team, the product team, and the sales team to create sharp, strategic content that drives qualified leads and helps prospects quickly "get" the value of EdgeTier.

This role will operate on a hybrid basis and be based out of our Dublin office.

What you'll be doing

As our new Content Marketing Executive, you'll be the engine behind our content. This means you'll help drive demand by telling our story and supporting product launches through clear, purposeful copy. No two days in a start up are ever the same but some of your more typical responsibilities will include:

• Website & SEO content - Create and optimise landing pages, product pages, and solution content that ranks and resonates.

• Blog & thought leadership - Write and own our blog cadence with relevant, insight-led content for our ICP (contact centre & CX leaders).

• Product releases & updates - Partner with product to translate feature releases into simple, valuable content (blog posts, social posts, landing pages, etc.)

• Customer stories - Manage the full case study process from interview to publication - pulling out the value that will land with future prospects

• Long-form assets - Create whitepapers, guides, and reports that support campaign and lead generation efforts.

Who you are

You're a B2B content marketer who is obsessed with writing content and knows how to write for outcomes instead of writing to just to fill a page. You'll also be hands on with your work, strategically minded, and passionate about delivering excellent content.

You'll need:

• 4 to 5 years of experience in B2B SaaS content or product marketing. Previous start up experience is preferred.

• The ability to confidently distill technical or complex product features into digestible, value-led messaging.

• An understanding of how to identify SEO opportunities. Knowledge of tools like Ahrefs, SEMrush, or basic keyword research is a plus.

• To be comfortable collaborating with product, sales, and subject matter experts in order to get to the heart of a story.

• To be happy juggling blog posts, landing pages, and product messaging in the same week.

Nice to Have (Or a willingness to learn):

• Sales enablement - One-pagers, solution briefs, and battlecards.

• Email copywriting - Campaign emails, nurture flows, and updates.

• Social media content - Turning ideas into short, punchy posts; especially for LinkedIn.

• Webinar and event support - Light scripting and slide content.

EdgeTier Company Values

At EdgeTier, we’re passionate about building a team of high performers who believe in our mission. Guided by our four core values, we ensure these principles shape everything we do, including how we grow our team.

1. Be Accountable

Take ownership of your work and do it with integrity and to the best of your ability. Be honest about the challenges faced and tackle them head-on. Whether we win or lose, we learn and grow as a team.

1. Deliver Value to Customers

We focus on delivering real value to our customers. Our products are built to help them succeed, and we work to ensure it does. Solving problems and making things easier for our customers is at the core of everything we do.

1. Keep Growing

We’re always learning and improving, whether it’s getting better at what we do, learning something new, or making our products even better, we’re always pushing ourselves to embrace the challenge and get out of our comfort zone.

1. Have Craic & Be Sound

We’re passionate about what we do, but we also know how to have the craic (fun!). Being sound means respecting each other and creating a space where everyone can be themselves and enjoy coming to work.

Why you should join us

• Be part of an Irish company that's innovating and revolutionising the customer service industry!

• We're humble but have won lots of awards. #11 in Deloitte's Technology Fast 50, Sifted Europe's Fastest-Growing Startups, Wired Europe's Hottest Startups, Technology Innovation of the Year, + many more!

• Everyone at EdgeTier shares in the success. We offer generous share options, and a bonus structure to round out each compensation package.

• Keep Growing budget of €2,000 annually to spend on your professional growth and learning.

• Enjoy your time outside of work with 23 days of annual leave in addition to annual company shut-down days, a fully paid sabbatical after 4 years of service, and increasing leave entitlements with continued tenure.

• We invest in your health & wellbeing with health insurance, a bike-to-work scheme, and future security with a company-matched pension plan (for Ireland-based employees).

• We mean business when it comes to having the craic. Join us for our legendary company get-togethers and off-sites!

EdgeTier provides a safe environment that encourages personal and professional growth, nurtures trust, facilitates the development of new values, and fosters long-lasting connections. We take great pride in being an Equal Employment Opportunity employer at EdgeTier. We are committed to a discrimination-free workplace and do not engage in employment discrimination based on race, religion, colour, national origin, ancestry, membership in the travelling community, physical disability, mental disability, medical condition, marital status, gender, gender identity, age, sexual orientation, or any other protected status. This policy encompasses all aspects of employment, including hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation, and training.

Agencies: Please note that we have an internal sourcing model, and do not require agency assistance. Unsolicited CVs will not be accepted.