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Mondelēz International

Biscuits Category Development Manager

Posted 5 Hours Ago
Be an Early Applicant
Hybrid
Coolock, Dublin
Mid level
Hybrid
Coolock, Dublin
Mid level
You will manage shopper insights, drive growth opportunities, optimize business through data, and develop actionable research recommendations to support sales strategies.
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Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
You will be important in supporting and executing our shopper insight capability. You will drive shopper centric plans and execution, across shelf, secondary displays and hot zone. You will build understanding and help usage of the snacking framework, building a holistic view on snacking and activate these insights on cross category activations with internal stakeholders.
How you will contribute
You will:
  • Identify and leverage growth opportunity in retail environment of the BU.
  • Generate behavior changing insight and identify effective levers of engagement.
  • Continuously optimize business through data, tracking, learning.
  • Identify knowledge gaps and business needs in respective countries and build research recommendations/research plan with priorities to address them
  • For every project define research objectives, research method, scope of analyses and action standards.
  • Identify key findings, key insights and develop business implications and/or recommendations, influencing Sales to ensure that they are integrated into business plans.
  • Develop and activate insights on general grocery shopping perspective (trip missions, channel shopping habits, etc.), Studies may include observation of in-store behavior.
  • Identify drivers of in-store performance, shelf layout, assortment, promotion and pricing, hot zone etc.

What you will bring
A desire to drive your future and accelerate your career with experience and knowledge in:
  • Research planning skills plus experience in market research (FMCG/CPG manufacturer or major retailer)
  • Good at distinguishing insights that can be leveraged against the business challenge
  • Strong analytical skills and attention to detail
  • Extensive experience in utilizing market research data
  • Willing to work independently in a remote team
  • Strong communication and presentation skills
  • Consumer / shopper research experience
  • Understanding of the 4 C's: strong knowledge of retail environment

Relocation Support Available?
No Relocation support available
Business Unit Summary
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
Our people make all the difference in our succes
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Excited to grow your career?
We value our talented employees, and whenever possible strive to help one of our associates grow professionally before recruiting new talent to our open positions. If you think the open position you see is right for you, we encourage you to apply!
IF YOU REQUIRE SUPPORT TO COMPLETE YOUR APPLICATION OR DURING THE INTERVIEW PROCESS, PLEASE CONTACT THE RECRUITER
Job Type
Regular
Shopper Insights
Insights

Top Skills

Consumer Research
Data Analysis
Market Research
Shopper Insights

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