AI Product Owner

At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how teams Build, Manage, and Optimize for the web — combining visual development, powerful content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics in a single, unified platform. With AI at the core, Webflow helps teams move faster, create more performant digital experiences, and scale without heavy engineering support. From independent designers and creative agencies to global enterprises, hundreds of thousands of organizations use Webflow to turn ideas into reality — and to power what’s possible on the web.

We are looking for a hands on, results-oriented and visionary Product Owner to join our newly formed Applied AI team. You will be at the heart of our mission to build a cutting-edge AI Agentic Platform. This is a pivotal role where you will translate the strategic AI vision into a tangible product roadmap, defining what we build and why. You will be the bridge between our business stakeholders and our brilliant engineering team, ensuring we build AI solutions that deliver measurable value and transform how our company operates.

• Location: Remote-first (United States)
• Full-time
• Permanent 
• Exempt
• The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. The specific base pay within this range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.
  
• United States (figures cited below are in USD and pertain to workers in the United States)
• Zone A: $138,000 - $191,000
• Zone B: $129,500 - $179,000
• Zone C: $121,000 - $167,500

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. 

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

• Reporting to the Director, Applied AI 

As an AI Product Owner you’ll … 

• Own Product Vision & Strategy: Articulate the product vision for the AI Agentic Platform. Collaborate closely with the Director of Applied AI and cross-functional stakeholders to define the product strategy and roadmap, ensuring alignment with overarching business objectives.
• Monitor Backlog Management: Develop, maintain, and prioritize the product backlog with detailed user stories, acceptance criteria, and clear business justification for our AI Engineers.
• Drive Stakeholder Collaboration: Act as the primary liaison between the AI engineering team and business units (e.g., Sales, Marketing, Support, Finance, HR). Gather requirements, manage expectations, and communicate progress and product releases effectively.
• Drive Impact: Define and analyze key performance indicators (KPIs) and success metrics to measure the impact of AI initiatives. Use data-driven insights to iterate on the product and inform prioritization decisions.
• Be the Voice of the User: Deeply understand the needs of your internal users and stakeholders to champion solutions that solve their most pressing problems and unlock new efficiencies.
• Lead Agile Ceremonies: Including sprint planning, reviews, and retrospectives, to foster a culture of continuous improvement and rapid delivery.

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

Requirements:

• 8+ years of proven experience as a Product Owner or Product Manager, preferably working on technical platforms, internal tools, or AI/ML-powered products.
• Strong understanding of Agile methodologies (Scrum, Kanban) and experience leading agile teams.
• Possess the  ability to grasp complex technical concepts and communicate them effectively to both technical and non-technical audiences. A foundational understanding of AI/ML principles is essential.
• Demonstrated ability to make data-driven decisions and a passion for using metrics to guide product strategy.

You’ll thrive an AI Product Owner if you:

• Have experience in a SaaS or high-growth technology environment 
• Are a certified Scrum Product Owner (CSPO), Professional Scrum Product Owner (PSPO), or Project Management Professional (PMP) certification 
• Have direct experience with products involving Large Language Models (LLMs), workflow automation, or agentic AI systems/platforms
• A strong understanding of AI ethics, data privacy, and compliance standards
• Are exceptional at communication, negotiation, and stakeholder management skills.
• Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact

• Obsess over customer experience. We deeply understand what we’re building and who we’re building for and serving. We define the leading edge of what’s possible in our industry and deliver the future for our customers
• Move with heartfelt urgency. We have a healthy relationship with impatience, channeling it thoughtfully to show up better and faster for our customers and for each other. Time is the most limited thing we have, and we make the most of every moment
• Say the hard thing with care. Our best work often comes from intelligent debate, critique, and even difficult conversations. We speak our minds and don’t sugarcoat things — and we do so with respect, maturity, and care
• Make your mark. We seek out new and unique ways to create meaningful impact, and we champion the same from our colleagues. We work as a team to get the job done, and we go out of our way to celebrate and reward those going above and beyond for our customers and our teammates

• Equity ownership (RSUs) in a growing, privately-owned company
• 100% employer-paid healthcare, vision, and dental insurance coverage for full-time employees (working 30+ hours per week) and their dependents. Full-time employees may also be eligible for voluntary insurance options where applicable in the respective country of employment
• 12 weeks of paid parental leave for both birthing and non-birthing caregivers, as well as an additional 6-8 weeks of pregnancy disability leave for birthing parents to be used before child bonding leave (note: where local requirements are more generous, employees receive the greater benefit); full-time employees also have access to family planning care and reimbursement
• Flexible PTO for all locations and sabbatical program
• Access to mental wellness and professional coaching, therapy, and Employee Assistance Program
• Monthly stipends to support work and wellness
• 401k plan or pension schemes (in countries where statutorily required), and other financial wellness benefits, like CPA and financial advisor coverage

Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country/state of employment.

At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law. Pursuant to the San Francisco Fair Chance Ordinance, Webflow will consider for employment qualified applicants with arrest and conviction records.

Not ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, X (Twitter), and/or Glassdoor. 

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Upon interview scheduling, instructions for confidential accommodation requests will be administered.

To join Webflow, you'll need a valid right to work authorization depending on the country of employment.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.

For information about how Webflow processes your personal information, please review Webflow’s Applicant Privacy Notice.